PARIS, France – Renowned US rapper Snoop Dogg is making headlines for more than just his music this summer. The star is reportedly raking in an impressive $500,000 per day for his role as an Olympic correspondent at the 2024 Paris Olympic Games.
A Social Media Powerhouse
Snoop Dogg, who enjoys a massive following with 88 million fans on Instagram and nearly 21 million followers on X (formerly known as Twitter), is capitalizing on his star power to promote the Paris Olympics. His substantial social media influence is being harnessed to reach global audiences and generate excitement for the Games.
An Eye-Watering Payday
According to various international media reports, including the business-centric Economic Times, Snoop Dogg’s total earnings over the 17-day Olympic period could soar to over $8.5 million, which is approximately 1.3 billion Jamaican dollars (JM$).
Active Presence at the Games
Since the start of the Olympics, Snoop Dogg has been a ubiquitous presence, attending and promoting a variety of events. He has been seen at basketball games, track and field competitions, and swimming events, adding an extra layer of glamour and excitement to the proceedings.
Adding to the allure, the rapper has been spotted mingling with several high-profile celebrities in France. His star-studded social circle during the Games includes esteemed actress Taraji P. Henson, renowned British Formula One driver Lewis Hamilton, and WNBA star A’Ja Wilson.
A Winning Combination
Snoop Dogg’s partnership with the Paris Olympics brilliantly merges the world of sports and entertainment, drawing attention and bolstering viewership worldwide. His charismatic presence and vast social media outreach are invaluable assets to the 2024 Paris Olympics.
As the Games continue, fans and followers are eagerly watching not just the competitions, but also the dynamic and entertaining contributions of Snoop Dogg, making this year’s Olympic experience truly unique.