Fashion brand Cooyah is set to make a splash at the upcoming American Friends of Jamaica (AFJ) Hummingbird Gala in New York City. The brand, known for its fusion of Jamaican culture and fashion, will be unveiling their new collection at this prestigious charity event held at the Plaza Hotel.
The AFJ Hummingbird Gala is an annual fundraiser that recognizes and celebrates individuals who are making significant contributions to Jamaica’s development. This year, honorees include the iconic Jamaican singer, songwriter, model, and actress Grace Jones. The event also supports crucial education, healthcare, and disaster relief programs in Jamaica.
Cooyah will be showcasing their new women’s resort collection, along with polos, button-down shirts, and special edition jackets at a specially curated Pop-up shop at the gala. A portion of the proceeds from sales will be donated to the charity, highlighting Cooyah’s commitment to giving back to the community.
Managing Partner of Cooyah, Gary Codner, expressed his excitement about the collaboration with AFJ, stating that the Gala provides a platform for the diaspora to come together for meaningful causes. The brand’s involvement underscores their dedication to celebrating Jamaican culture and supporting initiatives that benefit vulnerable communities in Jamaica.
Attendees at the gala will receive a unique T-shirt created in collaboration with Blue Mahoe, showcasing Cooyah’s commitment to promoting authentic Jamaican culture. Additionally, original artwork by renowned artist Homer Bair will be on display and auctioned to further support the fundraising efforts of the gala.
Cooyah’s mission to elevate Jamaican influence on the global stage through their designs and collaborations with creatives at home and abroad will be on full display at the event. The gala is expected to be an extraordinary celebration of Jamaica’s impact on global culture, with performances at the after party from artists like Baby Cham, Lukie D, and Max Glazer.
After the gala, Cooyah’s new collection will be showcased at Miss Lily’s Saturday brunch, providing attendees with another opportunity to experience the brand’s unique fusion of Jamaican culture and fashion. Stay tuned for more updates on Cooyah’s exciting journey in the world of fashion and philanthropy.